AT&T's Next Ripoff

· ·

Nilay Patel, writing for The Verge:

AT&T unveiled its new Next plan today, which allows you to pay a small monthly fee for the privilege of upgrading your phone every year without a down payment. It’s an obvious response to T-Mobile’s Jump plan, which costs $10 a month and allows for an upgrade every six months. Both plans sound like a great idea: you’ll get a new phone much faster than before, without having to pay full price up front or resigning your contract every time.

The big differences with AT&T’s Next plan are that it costs anywhere from $15 to $50 a month depending on which phone you buy, and also that it’s an absolutely clear ripoff designed to cheat customers into paying full price for their phone without actually buying anything.

No doubt that AT&T’s Next is simply their next ripoff.