Qwikster Qwikly Killed

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Netflix CEO, Reed Hastings:

“Consumers value the simplicity Netflix has always offered and we respect that. There is a difference between moving quickly – which Netflix has done very well for years – and moving too fast, which is what we did in this case.”

This comes less than one month after Netflix announced that its popular DVD-by-mail service would split to become its own company. They even posted an awkward video to explain the changes.

I would beg to differ with Reed Hastings. Netflix consumers value a company that knows what the hell it is doing, and they clearly don’t respect that.