Craig Mod:

As for Twitter archives — it’s a hard problem. And I can see how it might not be a top priority within the company. But I hope that there is a sense of how important the right interface to those archives can be. And how surfacing the stories captured within Twitter’s efficient reportage ecosystem could be one of the company’s strongest, most beautiful assets.

Mod relates his firsthand experience with the Sendai earthquake to the different social use cases for Facebook and Twitter. More importantly, he makes the case that Twitter has an obligation to improve its archiving/search functionality.

As someone who prefers Twitter to Facebook, I have long thought that the lack of useful searching and archiving is one of the company’s most glaring weaknesses. Mod, however, shows that the impetus for improvement is larger in scope than mere convenience.